Edvance Marketing & Enrolment Webinar Series
Your school’s story is one worth telling—and telling well. This free webinar series is designed for leaders, communications, marketing, and development staff at Edvance affiliate schools who want to reach more right-fit families while staying true to their mission. You’ll hear from leading voices in Christian school marketing and gain actionable strategies to grow enrolment and deepen your school’s impact.
Read on for the details!
Beyond Beautiful: Practical Ways to Get More Enrolments from Your Website
Tuesday, November 18 at 1:00 pm EST
with guest expert Jay Tickle from Banner 61
Most Christian school leaders want their website to have that "wow" factor. But the truth is, your website's ability to drive enrolment has little to do with how "pretty" it looks. In this session, you'll learn tactical strategies that turn browsers into inquiries and inquiries into applications. We'll cover conversion-focused page layouts, how to craft a magnetic message, and the enrolment funnel elements that high-performing school websites use to consistently attract right-fit families. You'll leave with a practical checklist to audit your current site and simple steps you can take immediately—no technical expertise required.
Rethinking the School Tour: Strategies That Close the Loop
Tuesday, January 20, 2026 at 1:00 pm EST
with guest expert Jim McKenzie
You’ve captured families’ interest, now it’s time to help them say “yes.” In this session, we’ll unpack practical strategies for guiding prospective parents from inquiry to enrolment. Learn how to plan open houses that make an impact, rethink your approach to “school tours,” and navigate the ever-debated question of whether to include tuition details on your website. We’ll also cover simple systems for managing and tracking inquiries so no opportunity slips through the cracks. You’ll leave with actionable insights and tools to strengthen your enrolment process from first impression to final decision.